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About Us

    • With a rich legacy of supporting spiritual practices, our foundation is built upon five years of retail experience through our Pilgrimaide Pooja Shoppe stores in Mumbai and Thane. This extensive retail background not only testifies to our dedication but also enriches our understanding of the needs and desires of devotees. Our journey from physical stores to an expansive online presence is a testament to our commitment to making spiritual practices accessible to all.

      Our mission extends beyond mere commerce; it's about facilitating a connection. With a catalogue that includes over 2,500+ products, we cater to the full spectrum of spiritual needs. From daily pooja essentials to an exquisite collection of premium items, our offerings are designed to serve devotees at every level of their spiritual journey. Our carefully selected range features brass idols, and brass and copper accessories, along with an array of other pooja necessities, thoughtful gifting ideas, and home décor items to sanctify your space.

      Leveraging our years of retail insight, we ensure our products are of the highest quality, affordable, and reflective of the diverse practices and traditions of our clientele. Our commitment to service spans the length and breadth of India, promising a seamless delivery experience to enhance your spiritual practices wherever you may be.

      At Pilgrimaide, we are deeply invested in your spiritual journey. Our aim is to simplify the process of selecting premium pooja items, allowing you to dedicate your thoughts to prayer and personal growth. As we continue to grow and evolve, your feedback and experiences remain invaluable to us. For any queries, suggestions, or to share your spiritual journey, please contact us at [email protected]. Embrace your path of devotion with Pilgrimaide by your side, where every step forward is an act of faith.

      Our Journey


      At the beginning of 2016, a team of three engineers set out on a mission to create Pilgrimaide.com, a platform  that aimed to provide users with comprehensive and consolidated information about various pilgrimage destinations. The website offered extensive details about numerous temples in India, including festivals, pooja timings, and different types of rituals. Our objective was to assist devotees in their travels and facilitate their connection with shrines across the nation by gathering and organizing relevant data. Through this journey, we realized that shopping for devotional products is a deeply personal experience. As a result, in six years, we grew multi fold and transitioned ourselves to a hybrid model including a full-fledged online shopping and brick-and-mortar model, incorporating all the valuable insights gained along the way.


      Along with our online portal In 2019, we inaugurated our first physical store named "Pilgrimaide Pooja Shoppe" in Thane. Initially, the business faced a slow start as the concept of a dedicated store for pooja-related items and shopping was quite unconventional, even for a sophisticated audience. Additionally, the multiple lockdowns enforced during the pandemic forced us to temporarily pause our expansion plans. However, this period provided an opportunity for us to strengthen our network of suppliers and artisans across the country. By directly procuring from bulk sellers and artisan groups at the source, we were able to closely monitor product quality and offer the best value to our customers.


      After the pandemic of 2020 -21 encouraged by the positive response and feedback, we adopted a measured  approach to expansion and opened our third store, Vasant Vihar (Thane), in November 2021. In terms of operations, we achieved breakeven within the second year of our offline business.The scuess excited us.

      Currently we operate 10 shops in and around Mumbai and the experience we gained we incorporate on to our website including Price, Quality & Choice.


      The Team (90% Women)


      • Managing Director :- Anitha Ramachandran (B Tech ) X CTS
      • Director :- Raji N Nair (B Tech ) X Infosys , X UST
      • CEO:- Balachandran Nair (B Tech) X AWS, X Microsoft


      100% Staff members from underprivileged part of Mumbai chawal settlement of which 95% are women




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